Tag: Keyword Research

keywords-everywhere-homepage

Keywords Everywhere: Why You Should Be Using This Browser Extension

The Keywords Everywhere extension is a free keyword research tool that displays search volume and cost per click data on multiple websites including Google search and Bing. This tool saves you the hassle of copying keyword data from various websites and unlike the Google Adwords keyword planner, Keywords Everywhere provides specific numbers instead of wide data ranges such as 5,000 – 10,000 monthly searches. The tool also allows the user to get keyword metrics for any list of keywords as well as letting the user download the list in Excel, CSV or PDF file formats. Making this keyword tool a force to be reckoned with.

The currently supported websites for this extension are:

  • Google Search – data shown under the search box
  • Google Search Console – data shown in the Search Analytics page
  • Google Analytics – data is shown in the Organic and Search Engine Optimisation -> Queries pages
  • Google Trends – data is shown in the queries widget
  • Google Search – data is shown under main keyword as well as related searches
  • YouTube – data shown under the search box
  • Bing – data shown under the search box
  • Amazon – data shown under the search box
  • Ebay – data shown under the search box
  • UberSuggest – data shown alongside keywords in this awesome keyword suggestion tool
  • AnswerThePublic.com – data is shown in popup on each spoke of the wheel, data is also shown in the alphabetic listings
  • Soovle.com – data shown next to each keyword all over the page
  • KeywordShitter.com – data shown under the main text area next to keywords
  • Majestic – Anchor Text Report
  • Moz Open Site Explorer – Anchor Text Report

Installing Keywords Everywhere

To successfully install Keywords Everywhere on Chrome or Firefox there are a few quick steps you’ll need to go through which have been listed below:

Keywords-everywhere-in-the-chrome-store

 

Download keywords everywhere from your browser’s app store.

 

Keywords-everywhere-step-2.0

 

You will then be redirected to this page where you will need to enter your email address to receive an API key.

 

Keywords-everywhere-step-2

 

Once you’ve received an email with the link to your API key copy your API key and select keywords everywhere in your browsers extension bar and select “update settings”

 

Keywords-everywhere-step-3

 

Enter your API key and select validate and the extension will be activated. Ensure that you adjust your region settings to suit.

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Google Search Console Removes Content Keywords

Google recently announced that the “content keywords” feature, located under the Google index section of your Search Console / Webmaster tools would be removed. And so it has happened! The “content keywords” feature was an incredibly useful tool made available in the Google Search Console. This tool would provide an informative list of keywords Google was ranking your website for based on its content. The tool would also organise the list starting with the keywords with the highest significance on your website. This was an incredibly useful tool for on-site optimisation as you could clearly see which keywords your website was being indexed for and how many occurrences each keyword had in your website content.

 

google search console content keywords

In their own words, Google has said:

“In the early days – back when Search Console was still called Webmaster Tools – the content keywords feature was the only way to see what Googlebot found when it crawled a website. It was useful to see that Google was able to crawl your pages at all, or if your site was hacked. In the meantime, you can easily check any page on your website and see how Googlebot fetches it immediately, Search Analytics shows you which keywords we’ve shown your site in search for, and Google informs you of many kinds of hacks automatically. Additionally, users were often confused about the keywords listed in content keywords. And so, the time has come to retire the Content Keywords feature in Search Console. The words on your pages, the keywords if you will, are still important for Google’s (and your users’) understanding of your pages. While our systems have gotten better, they can’t read your mind: be clear about what your site is about, and what you’d like to be found for. Tell visitors what makes your site, your products and services, special!”

As a frequent user of the Search console myself, I am going to deeply miss the feature since it was such a reliable method of measuring how effective your keyword strategies were and created a clear and straight path for improvement. Nonetheless, “Content Keywords” will be greatly missed but it’s now time for relying on alternate methods of measuring your keyword implementation and content marketing strategies.

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